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Hennessy Paradis Imperial
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The tale of the jewel

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The Grand Bureau
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Its story begins at the heart of the tasting room, the Grand Bureau. Every day at 11.00am, in this historic part of the Maison Hennessy, there is a meeting which nothing could ever prevent. For the Master Blender is preparing for a tasting session with a passionate committee. He knows how to feel and name the infinite range offered by these eaux-de-vie. He senses that some among them are destined for an exceptional purpose.
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The eaux-de-vie that lie to age in oak barrels and dame-jeannes within the Founder's Cellar are the essence of Hennessy’s greatest cognacs and most delicate flavors.
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The Art of Selection
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This savoir-faire has crossed the bridges of time, passed down through eight generations of the Fillioux family Master Blenders. Continuity has ensured that Maison Hennessy has one of the largest stocks of eaux-de-vie in the world. To distinguish and choose, to nurture the exceptional: that is what is termed the Art of Selection. Hennessy Paradis Imperial symbolises the apogee of this tireless quest, enshrined in memory, guided by intuition.10

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Hennessy Paradis Imperial
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Induction
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Discover Hennessy Paradis Imperial uniqueness

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Learn more
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Hennessy Paradis Imperial
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The tale of the jewel
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Explore
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Rue de la Richonne, 16100 Cognac

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Alcohol abuse is dangerous for your health.

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Hennessy Paradis Imperial
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Discover Hennessy Paradis Imperial through five questions.
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Explore Hennessy Paradis Imperial Cognac
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Explore the Master Blender's art of selection and discover the delicate, selective process of crafting the unique and rare Hennessy Paradis Imperial cognac.
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How to Experience The New Hennessy Paradis Imperial Cognac
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Experience the rare Hennessy Paradis Imperial cognac: the result of over 8 generations of artistry & expertise of Fillioux family Hennessy Master Blenders.
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p16_part1_title: 
Hennessy Paradis Imperial
p17_part1_title1: 
The Grand Bureau
p18_part1_title2: 
The Art of Selection
p19_part1_description2: 
This savoir-faire has crossed the bridges of time, passed down through eight generations of the Fillioux family Master Blenders. Continuity has ensured that Maison Hennessy has one of the largest stocks of eaux-de-vie in the world. To distinguish and choose, to nurture the exceptional: that is what is termed the Art of Selection. Hennessy Paradis Imperial symbolises the apogee of this tireless quest, enshrined in memory, guided by intuition.
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Hennessy Paradis Imperial
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An incomparable combination
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Hennessy Paradis Imperial is a singular, surprising creation. An unprecedented combination of age and finesse, it has extraordinary balance.
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"Hennessy Paradis Imperial is one of our most precious jewel"

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Renaud Fillioux de Gironde, Hennessy Master Blender
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The art of selection
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The tasting note
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Its light and surprising golden colour comes from the choice of barrel. Lacking a high level of tannins, they cannot affect such refined eaux-de-vie. Hennessy Paradis Imperial delicately exudes several floral notes as if the freshness of Spring had suddenly bloomed. Then jasmine and orange blossom are enveloped in spices and smoky notes while its ethereal grace lingers on the palate.
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A moment to savour
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It is time to appreciate Hennessy Paradis Imperial, sipping between two to four centilitres from a crystal tulip glass, inspired by those used every day at 11.00am by the Tasting Committee. Hennessy Paradis Imperial should be served at room temperature or between 12 and 14 degrees, accompanied by cold, sharp-tasting finger-food. The atmosphere, the company: the best circumstances must be brought together to savour so many aromas and such subtlety, to discover the great art of the Master Blender.
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Hennessy Paradis Imperial
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The Quest

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To pay tribute to the Hennessy Master Blender's quest, Marshmallow Laser Feast develop their latest installation. A large metallic structure, featuring hundreds of acrylic crystals reflecting the light of a laser. This piece of art explore the depths of savoir-faire of selecting eaux-de-vie and propels Hennessy Imperial Paradise in the 3rd millennium.
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About Marshmallow Laser Feast
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Marshmallow Laser Feast (MLF) is a multimedia artist collective based in London who harnesses technology to create emotional and cutting-edge experiences. It was founded in 2011 to produce visually stunning projects at the crossroads between science, technology and art and to reinterpret the idea of human perception. Memo Akten, Robin McNicholas and Ersin Han are the driving forces behind all Marshmallow Laser Feast projects.
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Read the interview
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The interview
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Mark Spencer, Raphaël Gothman & Lora Muller from Marshmallow Laser Feast answer our questions about the creation of cutting edge experiences for Hennessy.
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How was this project initiated at the beginning?
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The common thing in our body of work is defining projects by using technology, often advanced technology. This became the signature of most of our works and this was the reason Hennessy came to us. They wanted to celebrate Hennessy Paradis Imperial as well as the Master Blender’s savoir-faire with an immersive light installation.
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Where does the cursor stand for MLF between art and technology?
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Art has always been using technology, since Leonardo Da Vinci, and maybe even more. It’s not something new. We do the same. Sometimes a new technology development dictates a certain path. But often ideas come first, and then we follow and find the technology that can enable us to do that. If that doesn’t exist, we try to develop internally or externally and we collaborate with many people, just like we did on this project: robotic experts, glass experts, opticians, acousticians… Most of them have Phd’s and they came up with incredible ideas to express the idea of precision.
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Was this installation conceived as it is from day one, or has it evolved?
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The project evolved constantly. At one point there was the idea that the installation would move from one place to another. But we visited the Founder’s Cellar for the first time, our secret wish was to keep it there. So I’m really glad we came to this conclusion at the end. Putting something highly technical, highly scientific, really advanced, that you would not have imagined in such a place totally detached from technology, is an amazing combination. Nevertheless, it was a long collaboration with Hennessy, because we shared ideas on what it would look like, the shape of it, the materials, how long they had to last. We took all the decisions together.
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“We visited the Founder’s Cellar for the first time, our secret was to keep it there.”
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Can you tell us more about the making of the Made of Precision installation?
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It’s a bit like a rocket launch. You have the first engine, the second engine, the security one… and in the end all adds up to make the model fly to the moon. We had to hire glass experts, light designers, mechanical engineers programmers, sound designers, opticians, architects, and coordinate their action. It was all team work, so we will have a long credit list! Originally we had planned 40 days of work, but we went way over.
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What was the main idea behind this project?
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We did a lot of research on the concept of precision. And we came up with this idea of literally shaping a light beam to create an image. To be able to achieve that, we had to mill the glass down to submillimeters to bend the light. This process requires an extreme precision at a nano-level, using machinery and optics. So we thought it would be a perfect match. Above that, what fascinated me more than anything else is the whole process of making cognac which remains so human. The master blender tasting the eaux-de-vie is almost like processing data in the digital world. Tasting and keeping memories on the top of your tongue, to come up with a formula at the end of the day. It’s almost how we work at MLF. All these similarities led us to use the whole selection process metaphorically as data selection process. Inspired by the precision, we obviously had to move the light quite accurately, that’s why we went with a robot: it’s sharp, it makes no mistakes.
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What does this robot stand for?
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It is a kind of symbol of the Master Blender, constantly searching for something. Yann Fillioux has dedicated his life to finding the most refined eaux-de-vie, to decipher their tasting notes: what he is doing is quite superhuman. Scientifically speaking, we still don’t know how our senses can differentiate two molecules which have the same atomic structure! Science cannot explain everything our nose feels. What the Master Blender is doing is at the extreme of where your senses can take you. The robot is not a caricature, it’s more an homage to the capability of the Master Blender’s craftsmanship. We even worked with character animation designers to give a character to the robot, to make it feel more human. But you can be sure no technology development will ever replace the human selection!
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“The master blender tasting eaux-de-vie is almost like processing data in a digital world”
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How does your futuristic work fit into this very traditional environment?
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I love that contrast and the idea of the installation taking place in the Founder’s Cellar.
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It seems as you believe this art work to be a medium between Hennessy and future generations?
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“El robot no es una caricatura, sino más bien un homenaje a la maestría artesanal del Maestro Mezclador”
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The Art of Selection
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The jewel of the collection
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The jewel of the collection
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The jewel of the Hennessy collection
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OYpx0xQubDU
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Hennessy Paradis Imperial
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To pay tribute to the Hennessy Master Blender's quest, Marshmallow Laser Feast develop their latest installation
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About Marshmallow Laser Feast
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Marshmallow Laser Feast (MLF)
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Where does the cursor stand for MLF between art and technology?
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The making of the Made of Precision installation
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How does your futuristic work fit into this very traditional environment?
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I am confident this installation resonates with Hennessy’s approach and makes sense.  For a Maison like Hennessy, one could believe it could be quite difficult to detach yourself from the past and walk into the future. But though cognac conveys a very strong and long heritage, does not mean the future should be only associated with technology brands. For example, when you take a close look you realise that everything Hennessy does is aimed towards the future. The Master Blender selects eaux-de-vie which for some of them will only be tasted in 200 years. He is playing with time, and so looking to the future.

The House that crafts some of the most iconic and prestigious cognac Maison is a crown jewel within the LVMH Group. From its seat in the French region of Cognac and throughout its more than 250-year history, Hennessy has perpetuated a rare heritage based on cultivating the best that nature and man can offer, innovation and discovery. Hennessy’s longevity reflects the values the Maison has upheld since its creation: the legacy of a unique savoir-faire, the constant quest for innovation, and an unwavering commitment to Creation, Excellence, Legacy and Sustainable Development. These qualities are its hallmark and reason for continuous success across five continents.

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Its story begins at the heart of the tasting room, the Grand Bureau. Every day at 11.00am, in this historic part of the Maison Hennessy, there is a meeting which nothing could ever prevent. For the Master Blender is preparing for a tasting session with a passionate committee. He knows how to feel and name the infinite range offered by these eaux-de-vie. He senses that some among them are destined for an exceptional purpose.
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10 / 10,000
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From any given harvest, the average number of eaux-de-vie with the potential to one day join this blend are a rare few: only 10 out of 10 000. They must first mature to confirm their budding promise and then in old wooden barrels which preserve their finesse, they slowly age conforming to a skilfully controlled process. What follows is essential: carefully monitoring the slightest change, working out the moment they reach their peak of perfection. The Master Blender manages to capture the point of elegance of every one of these eaux-de-vie, a moment that is decisive, fleeting yet so fragile, indicating their apogee.
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The Art of Selection
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The Art of Selection - 2
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The jewel of the collection
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To display Hennessy Paradis Imperial, the artist Arik Levy has created a crystal-cut decanter. This contemporary creation is a test of precision.
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“I focus on finding the perfect balance between sensorial and emotional”
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Arik Levy
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p74_part7_title: 
The challenge of light
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Its structure and substance capture changes in the light. Curves are intertwined with lines. Its curvaceous form, inflection and contours fit together perfectly. Each carved, polished or even hand-crafted element expresses concision, impetus, movement. From the form to the finishing touches, everything is in harmony and retains its allure. The crystal sparkles, decked with thousands of twinkling lights. The glowing elixir is ready to reveal its secrets. The decanter, signed Arik Levy, is a daring, sensitive gem, a balance between science and art.
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The jewel of the collection
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The jewel of the collection
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The art of master crystal cutters
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Master crystal cutters were given the task of making this refined work. From an incandescent, mineral world they have produced a resonating, transparent, luminous crystal of the highest quality. Aspiring to excellence, the greatest attention is paid to the raw materials used which have then been entrusted to skill and savoir-faire. Sensitive to creativity, detecting the slightest flaw, these craftsmen owed it to themselves to take part in such a work of art. And thus, a ecanter has been born of the imagination of a sculptor and the skill of master crystal cutters. For this creation, an age-old heritage has encountered a present-day talent. Modernity, precision and tradition will always go hand in hand with the history of Maison Hennessy.
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The jewel of the collection
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The jewel of the collection
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